RAYE – For Your Consideration
GRAPHIC DESIGN, CREATIVE DIRECTION
Client is Human Re SourcesArtist is Raye
Advertisement is in Billboard Magazine
2024
This campaign is a visual narrative of RAYE’s journey—one of independence, resilience, and self-expression. Each ad (one physical one digital) balances timeless design with the energy of her story, highlighting the raw power of her artistry while honoring her voice.
The project reflects a moment in her career where freedom and creativity converge, presenting her as an artist who redefines what it means to be heard.
The project reflects a moment in her career where freedom and creativity converge, presenting her as an artist who redefines what it means to be heard.